Content for video, web and marketing
Deep Red helps you navigate the complexities of brand identity, marketing communications, business growth, workforce engagement and productivity.
We research and build concepts to influence opinions and change habits, to capture interest and motivate decisions.
We help explain changes, and establish trust, and persuade decision makers. We tell your stories; from the mundane to the magical, we provide the professionalism that ensures they're understood.
Never before has information and ideas moved so quickly, and reached so many people. We are immersed in messages and information.
But these days, "getting your message across" involves simplifying your message. People don't have the time anymore.
We help you frame your messages in easily digested text that can be read quickly and understood easily. We support business customers with the development of marketing and training documentation.
In today's multicultural society, we need to take special care to make sure that people can understand what we're saying.
The ABS has researched adult reading ability and found that nearly ONE-HALF of adult Australians have difficulty understanding everyday text. (see the research here)
Unless your communications are written clearly and simply, many of your employees are not going to understand. This is especially the case with safety documents and training programs.